AI Customer Service Agent, Customer Support Software
Grade: B — Score: 70/100
Free: $0/month
Starter: $29/month (monthly) · $24.17/month (billed annually)
Growth: From $59/month (monthly) · From $49.17/month (billed annually)
Plus (For Teams): From $749/month
Premium: Contact for pricing
Lyro AI Agent (Add-on): From $39/month (monthly) · From $32.50/month (billed annually)
Flows (Add-on): From $29/month (monthly) · From $24.17/month (billed annually)
Consider switching to Zendesk: Offers a broader range of features for larger organizations
Lyro is Tidio's conversational AI agent powered by your own support content — FAQs, help center articles, and website pages — rather than generic pre-trained responses. Tidio claims Lyro achieves up to 67% automation of customer problems, with case studies showing Gecko Hospitality reaching 90% automation. Unlike rule-based chatbots, Lyro understands natural language and context, includes human handoff when needed, and responds in under 6 seconds. However, Lyro is billed separately from the base plan — starting at $39/month for 50 AI conversations — and every account only receives 50 one-time lifetime conversations for free.
Tidio's advertised base prices often understate the actual cost because the platform uses three separate billing pools. The Starter plan is $29/month, but adding Lyro AI ($39/month for 50 conversations) and Flows ($29/month for 2,000 visitors) brings the real total to approximately $97/month. The Growth plan starts at $59/month but with the same add-ons reaches $127/month or more. Multiple independent reviewers and G2 users report that real-world costs are typically 2–3x the base plan price once add-ons and conversation volume increases are factored in. Annual billing saves roughly 17% (2 months free) across all tiers.
All self-serve plans — Free, Starter, and Growth — are capped at 10 seats. This is Tidio's terminology for agent accounts, and the cap applies regardless of which plan you choose within the self-serve tier. If your team needs an 11th agent, you must upgrade to the Plus plan starting at $749/month, which offers a custom number of seats along with departments, multiproject support, and a Dedicated Success Manager. This 10-seat limit to $749/month jump is the most frequently cited scaling concern in user reviews.
Flows are rule-based, no-code automation paths built with a visual drag-and-drop editor. They trigger at specific moments (cart abandonment, page visits, exit intent) and follow pre-defined scripts — ideal for lead capture, quote requests, and FAQ routing. Lyro AI is a conversational AI agent that understands natural language, learns from your support content, and generates context-aware answers dynamically. Flows are billed per visitor reached (from $29/month for 2,000 visitors), while Lyro is billed per AI conversation (from $39/month for 50 conversations). Both can run alongside live human agents but are separate products with separate quotas.
Tidio integrates natively with Shopify, WordPress, WooCommerce, Wix, Squarespace, Magento, BigCommerce, and more. Social channels include Facebook Messenger, Instagram, WhatsApp, and email — all managed from a single inbox. Through Zapier, Tidio connects to over 8,000 additional apps. Native CRM and marketing integrations include HubSpot, Mailchimp, Klaviyo, and Google Analytics. The Plus plan adds OpenAPI access for custom integrations. Tidio is available as a browser app plus native desktop (Windows, Mac) and mobile (iOS, Android) apps.
A billable conversation is counted only when a human agent replies to or proactively initiates contact with a visitor. If a customer messages you but no agent responds — spam, messages that don't need replies — it is not billed. Automated responses from Flows and Lyro AI do not count as human replies. However, Lyro AI conversations and Flows visitors reached are tracked under separate quotas with their own limits and costs. The Free plan includes 50 billable conversations/month, Starter includes 100, and Growth scales from 250 to 2,000. Exceeding your plan's conversation limit requires upgrading to a higher tier.
SSO (Single Sign-On) and formal compliance features are available exclusively on the Premium plan, which requires contacting sales for custom pricing. The Premium plan also includes Lyro AI as a managed service with a guaranteed 50% resolution rate, pay-per-resolution billing, a super admin role, custom analytics, Advanced Copilot, Mobile SDK, and Slack support. An AICPA SOC badge is displayed in the footer of Tidio's website. The Plus plan (from $749/month) adds a Dedicated Success Manager, OpenAPI, departments, and custom branding but does not include SSO.
Yes — Tidio's free plan is one of the more generous in the live chat space. It includes 50 billable conversations/month, up to 10 seats, live chat with ticketing, email management, live video calls, Messenger/Instagram/WhatsApp integration, mobile and desktop apps, and 50 one-time Lyro AI conversations to test the AI agent. The main limitations are the 50-conversation cap (which active stores can exceed within days), only 100 Flows visitors reached per month, basic analytics only, no Tidio branding removal, and no priority support. It effectively serves as a permanent trial for very low-volume businesses or a testing ground before committing to Starter at $29/month.