Diginius Insight — Independent Software Review

Streamline your marketing insights with Diginius Insight Software.

Compliance Transparency Index

Grade: B — Score: 70/100

Best For

• PPC agencies combining client reporting, budget pacing and advertising operations, with agency permissions agreed in the Order.
• In-house marketers who want Google Ads, Microsoft Advertising and other channel metrics alongside SEO monitoring.
• B2B teams using website-company identification and Bombora intent signals to prioritize prospecting.
• Agencies adding intent-based programmatic campaigns through Diginius Ads after confirming its commercial scope.

Not Ideal For

• Buyers needing an unambiguous monthly exit from standard terms: account-cancellation language sits alongside 12-month terms and three months’ termination notice, so the applicable Order matters.
• Reporting teams requiring unlimited user seats at a fixed client-based rate: Diginius publishes per-user agency pricing and includes only two seats in its free partner offer.
• SEO specialists needing more than 1,000 tracked keywords or 10,000 SEO site pages without a custom package: these are the highest published standard business-plan limits.
• Lead-focused teams needing CRM integration on Essential or a reset period confirmed across every published layout: Essential excludes CRM, and weekly visitor allowances in the rendered table appear as monthly in alternate extracted content.
• Teams requiring confirmed automated contact export or Lead Intelligence API access on Pro: the guide names Core, Business and Ad Agency, while the contact API release status remains unresolved.

Operational Overview

Pricing Structure

Essential: US$75/month; or US$60/month with annual payment

• 2 users; unlimited integrations
• 25 SEO keywords; 1,000 SEO site pages
• 10 Bombora intent leads/week; 25 contact-info credits/month
• Visitor leads: 10/week in the rendered table; alternate extraction labels the allowance monthly
• Email support; no CRM integration or Connected TV
• Free trial advertised; current desktop banner specifies 30 days

Pro: US$250/month; or US$200/month with annual payment

• 5 users; unlimited integrations
• 500 SEO keywords; 5,000 SEO site pages
• 50 Bombora intent leads/week; 50 contact-info credits/month
• Visitor leads: 25/week in the rendered table; alternate extraction labels the allowance monthly
• Customer Success Representative
• CRM integration and Connected TV included in desktop comparison

Core: US$500/month; or US$400/month with annual payment

• 10 users; unlimited integrations
• 1,000 SEO keywords; 10,000 SEO site pages
• 100 Bombora intent leads/week; 100 contact-info credits/month
• Visitor leads: 50/week in the rendered table; alternate extraction labels the allowance monthly
• CRM integration and Connected TV
• Desktop comparison lists a dedicated Customer Success Representative; extracted alternate layout lists email support

Business: Custom quote

• Custom user, SEO and lead allowances
• Unlimited integrations
• Dedicated Customer Success Representative
• CRM integration and Connected TV

Agency pricing: US$25/user/month; or US$240/user/year

• Agency support and white-label options
• Cross-channel reporting and campaign optimization
• Client management, budget pacing and fee workflows
• Confirm agency-use permissions and commercial scope in the Order

PPC Agency Partner Program: Free Insight access with 2 user seats through the partner program

• Unlimited client-account management
• White-label dashboards and reporting
• Dedicated PPC analyst support
• Program advertises no minimum advertising spend; incentive eligibility depends on quarterly client spend
• Additional seats available; program page does not state their price

Alternative Consideration

Consider switching to HubSpot: HubSpot offers a broader range of marketing tools and CRM capabilities.

Frequently Asked Questions

Does Diginius Insight automate PPC bidding or only report campaign results?

Diginius Insight includes Search and Shopping bidding engines as well as reporting, with Microsoft Advertising explicitly covered on the current Advertising Insights page. Media Planner tracks budgets across Microsoft Advertising, Google Ads, Facebook and LinkedIn, while Google Ads Explorer provides campaign, ad-group and keyword analysis. Reporting support for a network does not establish that the same network supports automated bidding, so confirm your intended campaign types before switching.

Can Diginius Insight help with a suspended Microsoft Advertising account?

Diginius offers account troubleshooting and priority ticket escalation to Microsoft engineering teams through its PPC Agency Partner Program, which includes Insight access. The program specifically lists suspensions, fraud and disapproved ads among escalation topics and assigns a dedicated PPC analyst. This documents an escalation route, without establishing guaranteed reinstatement or a fixed resolution time for every account.

Does Diginius Insight identify individual website visitors or the companies they work for?

Diginius describes Lead Intelligence as identifying visiting businesses and associating their visits with company profiles. It also provides business contact information, with phone and email details accessed through credits. A contact associated with a company is not proof that this particular person visited your website; the vendor says individual identification is not the purpose of its tracking.

How does Bombora intent data in Diginius Insight differ from website visitor identification?

Website visitor intelligence describes companies reaching your own site and the pages they view. Diginius supplies a separate Bombora intent feed based on business research activity across a wider network of B2B websites. These signals can help prioritize prospecting, but they do not establish that a particular person has visited your site, agreed to contact or committed to buying.

What access and website changes are needed to set up Diginius Insight?

Setup involves connecting the advertising and analytics accounts you want to monitor and configuring website tracking for visitor intelligence. The terms require cooperation with tracking-tag installation for applicable services, and the Lead Intelligence documentation describes JavaScript-based tracking. Arrange access with whoever manages your advertising accounts and website before onboarding.

How does Diginius Insight compare with AgencyAnalytics for agency client reporting?

Both products offer branded dashboards and scheduled client reporting. Diginius Insight combines reporting with Search and Shopping bidding and B2B prospecting, while AgencyAnalytics documents 85+ reporting integrations and a branded client portal. AgencyAnalytics includes unlimited staff and client users at US$20 per client per month billed annually; Diginius publishes US$25 per user per month or US$240 per user per year for its paid agency option, alongside a separate free two-seat partner offer. For a reporting-focused switch, check user counts, required data sources and how you will replace any Diginius bidding or prospecting workflows.

Can Diginius Insight replace Semrush SEO Toolkit for an SEO-focused team?

Diginius Insight covers site-health checks, keyword rankings and competitor monitoring alongside PPC and lead intelligence. Its Core plan lists 1,000 SEO keywords and 10,000 SEO site pages, while Semrush SEO Toolkit Guru lists 1,500 tracked keywords and 300,000 crawl pages per month. The published page allowances are labelled differently, so they do not establish a like-for-like crawl-capacity ratio. Semrush offers more tracked keywords in this comparison, while a move away from Diginius also requires a separate plan for any bidding and visitor-intelligence workflows you use.

Can Diginius Insight send leads and contacts to a CRM through Zapier or an API?

Diginius documents a Lead Intelligence API and Zapier connection, but its API guide reserves access for Core, Business and Ad Agency accounts. Its business-plan table includes CRM integration on Pro and higher, so that inclusion alone does not establish Pro API access. The Lead Intelligence page describes spreadsheet exports of leads and contacts, while its API wording covers leads and still describes a contact API on a 2024 roadmap. Confirm your CRM, required fields and contact-export workflow before buying; the reviewed sources do not establish the present contact API release status.

Does Diginius Insight visitor tracking remove the need to manage consent and privacy obligations?

No: Diginius describes its Lead Intelligence feature as GDPR compliant, but this is a vendor statement rather than certification of your deployment. Its documentation says opting out of the relevant cookies disables Lead Intelligence for that visit. The terms make customers responsible for the lawful basis and necessary consents or permissions for Customer Data, so your website notices and tracking configuration still need to reflect your use.

Can I cancel Diginius Insight at any time if I pay monthly?

Monthly billing alone does not establish a monthly contract. Section 5 of the terms dated April 23, 2025 permits account cancellation by support ticket, says access and charging stop immediately, and excludes refunds for unused subscription periods. The same terms define 12-month initial and renewal periods and separately require at least three months of written termination notice. Because the Order takes precedence, obtain written confirmation of which provisions govern your subscription and its notice deadline before relying on a monthly exit.

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