Claap — Independent Software Review

Turn sales conversations into trusted data for AI agents

Compliance Transparency Index

Grade: A — Score: 100/100

Best For

Not Ideal For

Operational Overview

Claap leverages advanced technology to record sales conversations across various platforms without the need for intrusive bots. It supports multilingual transcription in over 99 languages, ensuring comprehensive data capture from meetings, calls, and emails.

The platform streamlines workflows by automatically enriching CRM systems with structured notes and deal scores, eliminating manual data entry. This integration allows sales teams to focus on engaging with prospects rather than administrative tasks.

By providing actionable insights and coaching based on real conversations, Claap mitigates risks associated with missed sales opportunities and unstructured data. It empowers sales reps with the knowledge needed to improve their performance and close deals effectively.

Pricing Structure

Basic: €0 per license per month

Pro: €24 per license per month billed annually; €30 monthly

Business: €48 per license per month billed annually; €60 monthly

Enterprise: Custom pricing

Alternative Consideration

Consider switching to Gong: Gong provides similar sales conversation analytics but lacks the open API and structured data capabilities of Claap.

Frequently Asked Questions

Can Claap record meetings without adding a bot?

Yes. Claap documents bot-free recording through its desktop and browser tools, while a visible meeting bot remains available when a team prefers that method. Its supported online meeting coverage includes Zoom, Google Meet and Microsoft Teams. Bot-free capture does not remove the need for an organization to give any recording notice or obtain any consent required for its calls.

How should teams handle Claap transcript errors with accents or overlapping speakers?

Claap supports transcription in 99 or more languages and automatically identifies speakers, but the vendor does not publish a guaranteed transcription accuracy rate. Users can edit transcripts and speaker names, and workspace administrators can maintain a custom glossary for recurring names and terminology. Teams should review important commitments, CRM fields and summaries before relying on or sharing them.

Does Claap update Salesforce and HubSpot fields or only attach meeting notes?

Claap can write typed values directly into mapped Salesforce and HubSpot properties, including supported custom fields and objects, rather than only posting a summary as an activity note. Teams define the prompt, output type and rule for each field, including whether new information should append, overwrite or fill an empty value. CRM Auto-Complete is documented for Business and Enterprise.

Can Claap export recordings and transcripts in bulk?

Claap does not document bulk transcript export from its user interface. Individual transcripts can be copied, and video downloads with available transcripts require Pro or higher access. Automated retrieval can use webhooks from Business, while bulk API access requires Enterprise.

Can Claap capture phone calls and in-person meetings as well as video meetings?

Yes, but the capture method varies. Claap records in-person conversations through its mobile app and imports supported phone calls from connected dialers such as Aircall or Ringover; it does not itself place or record telephone calls. Zoom, Google Meet and Microsoft Teams conversations can be captured through its bot or bot-free recording tools.

How does Claap handle security, privacy and AI model training?

Claap publishes EU hosting, a SOC 2 Type II posture, GDPR support and a commitment not to train models on customer data. Its privacy policy says AI features use OpenAI's enterprise API rather than consumer ChatGPT and that provider-side data may be retained for abuse monitoring for up to 30 days unless law requires otherwise. These documented controls do not replace a buyer's review of the applicable trust documents, data processing terms and recording-consent requirements.

Can Claap administrators control retention and permanently delete recordings?

Yes. Claap documents administrator-selectable retention periods of six months, one year, two years, three years or indefinite storage, while its pricing page separately lists plan-specific storage durations. The reviewed public pages do not map each administrator setting to the plans that can use it. Shortening the configured period can immediately and irreversibly delete older recordings, while normally deleted recordings remain in Trash for 30 days unless they are permanently deleted sooner.

What happens to a Claap workspace after its paid subscription is cancelled?

Claap's help center says cancellation takes effect at the end of the current billing period, after which the workspace and its members move to Basic licences. Existing content remains accessible, but paid features are removed and new recording stops once the Basic limits of 10 videos and 300 total minutes have been reached. Claap's Terms also require cancellation at least five days before renewal unless the applicable order states otherwise.

How does Claap compare with Fathom for meeting notes and sales workflows?

Fathom is the stronger documented fit for an individual who wants unlimited free recordings and transcriptions, because its Free plan provides both while Claap Basic is limited to 10 videos and 300 total minutes. Claap is more explicitly organized around revenue workflows, with CRM Auto-Complete, role-based coaching and deal insights on Business plus support for in-person and connected dialer calls. Fathom places CRM field sync, Deal View, coaching metrics and AI scorecards on its Business plan.

How does Claap compare with Fireflies.ai for transcription and conversation intelligence?

Fireflies.ai emphasizes general meeting transcription, with Pro listed at $10 per seat per month billed annually and including unlimited transcription, unlimited summaries and downloads. Claap is more sales-workflow specific, with CRM Auto-Complete, coaching and deal insights documented on Business. Fireflies.ai places conversation intelligence and team analytics on Business, so the better fit depends on whether the priority is general meeting transcription or structured revenue data and sales coaching.

AI Visibility Report

How AI agents (ChatGPT, Perplexity, Claude, others) read this review page in the past 7 days. Updated weekly. View Claap AI Visibility Report.